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Ingredients of a Demo/Press Kit - By Christopher Knab |
| 1. Attractive, creatively designed folder.
2. Cover Letter: A letter of introduction to the specific person you are sending the kit to. 3. Bio: 1 to 1-1/2 pages long. Include: Introductory Statement, Summary of Current Project, Additional Information, Background of Artist/Band, Elaboration of any other key info, Ending Paragraph/Sentence. 4. Fact Sheet: 1 page long! Points out key info on the artist or band from the Bio. 5. Photograph: 8x10 black and white glossy ONLY! 6. Press Clippings: 2 or 3 sheets of Xeroxed reviews. 7. Audio Cassette Tape: 3 or 4 songs that reflect the best of your music. 8. Tape Box with J Card: Typed with song titles, name, copyright info, contact info, credits. 9. Tape Label: Typed with song titles, copyright info, name. Note: Put contact information on every part of the kit! Christopher Knab, Music Business Consultant for Effective Product Development / Promotion / Publicity / Performance knab@knab.com http://www.4frontmusic.com Back to articles index Home |
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